Oscar Wilde said that " Imitation is the sincerest form of flattery that mediocrity can pay to greatness", but in reality it's more about the financial loss associated with a security risk, brand image and sometimes the threat to public health and safety.
In this event you will learn about:
- Market Research, identifying sales platforms and forums. How to use the power of Open Source Intelligence, beyond traditional search engines. Using social media networks, web scraping and custom dataset.
- Counterfeit Investigations, how to launch a small efficient test purchasing as well as a complex pre-text based approach?
At this European Chamber event, two PSU experts, Andrew Houlbrook and Hanna Severin, will take participants through several case studies and present how to do Market Research and identify sales platforms and dig in the dark to collect admissible evidence. Xiaofan Chen, Partner and Pattent Attorney at AWA Asia, will discuss the latest developments and the practical impact from a patentee's perspective.
Agenda
3:30 to 4:00 Registration
4:00 to 4:10 Welcome Remarks by Elliot Papageorgiou, Chair of the IPR Working Group, European Chamber
4:10 to 4:50 IP Intrusion in China: Get Real by Andrew Houlbrook, Director, PSU Business Intelligence and
Investigations and Hanna Severin, Security Consultant and Office Manager, PSU Shanghai
4:50 to 5:20 Patent Protection & Enforcement in China: A Discussion on the Latest Developments and their Practical
Impact from a Patentee‘s Perspective by Xiaofan Chen, Partner and Patent Attorney at AWA Asia, Asian
arm of the Awapatent Group
5:20 to 5:40 Q&A Session
5:40 to 5:50 Closing Remarks by Elliot Papageorgiou, Chair of the IPR Working Group, European Chamber
Terms & Conditions
Events have limited seating, so to ensure your attendance we encourage you to register and pay in advance. We cannot guarantee entry those that have not pre-registered.
All our events are held in English and follow the Chatham House Rule unless otherwise stated. The posting of presentation materials is at the speaker's discretion.
Cancellation Policy
If you cannot attend an event that you have registered for, please cancel your registration no later than one business day prior to the event. If you fail to notify us of your cancellation in a timely fashion, you will be charged for event costs.
To cancel you can: 1) email lamendivil@europeanchamber.com.cn or 2) cancel online if you registered for the event through the website