It is becoming more and more common for enterprises to encounter public opinion. Nowadays, many enterprises will respond to public opinion: some accept media interviews, some send lawyers' letters, some issue statements on their official websites and official accounts...
Similarly, there are very few successful cases that can calm public opinion with a single response. Most of the time, the response will either be like a mud in the sea, or even worse, the response will trigger a new round of public opinion, and the more the response, the bigger the problem.
In this case, and some enterprises would rather take the "ostrich tactics": let your public opinion, I will not say a word.
In this lesson, we select successful public opinion response statements and analyze them to analyze and learn the skills of how to respond to public opinion.

企业遇到舆情是越来越常见的情况。现在，很多企业都会对舆情做回应：有的接受媒体采访，有的发律师函，有的在自家官网和公号上发声明……
同样，能用一次回应平息舆情的成功案例非常少，更多时候，要不回应如泥牛入海，更糟的是回应引发新一轮舆情，越回应事情越大。
这种情况下，又有企业宁可采取“鸵鸟战术”：任你舆情滔天，我自一声不吭。
在本课中，我们精选那些成功的舆情回应声明，对其做解析，来分析和学习舆情时如何做回应的技巧。

• 2023-03-10 | 09:00 - 16:00
• Online - Training link will be shared prior to the training by email 线上课程 - 培训链接将于会议前发送到报名邮箱

It is becoming more and more common for enterprises to encounter public opinion. Nowadays, many enterprises will respond to public opinion: some accept media interviews, some send lawyers' letters, some issue statements on their official websites and official accounts...
Similarly, there are very few successful cases that can calm public opinion with a single response. Most of the time, the response will either be like a mud in the sea, or even worse, the response will trigger a new round of public opinion, and the more the response, the bigger the problem.
In this case, and some enterprises would rather take the "ostrich tactics": let your public opinion, I will not say a word.
In this lesson, we select successful public opinion response statements and analyze them to analyze and learn the skills of how to respond to public opinion.

企业遇到舆情是越来越常见的情况。现在，很多企业都会对舆情做回应：有的接受媒体采访，有的发律师函，有的在自家官网和公号上发声明……
同样，能用一次回应平息舆情的成功案例非常少，更多时候，要不回应如泥牛入海，更糟的是回应引发新一轮舆情，越回应事情越大。
这种情况下，又有企业宁可采取“鸵鸟战术”：任你舆情滔天，我自一声不吭。
在本课中，我们精选那些成功的舆情回应声明，对其做解析，来分析和学习舆情时如何做回应的技巧。

• 2023-03-10 | 09:00 - 16:00
• Online - Training link will be shared prior to the training by email 线上课程 - 培训链接将于会议前发送到报名邮箱

It is becoming more and more common for enterprises to encounter public opinion. Nowadays, many enterprises will respond to public opinion: some accept media interviews, some send lawyers' letters, some issue statements on their official websites and official accounts...
Similarly, there are very few successful cases that can calm public opinion with a single response. Most of the time, the response will either be like a mud in the sea, or even worse, the response will trigger a new round of public opinion, and the more the response, the bigger the problem.
In this case, and some enterprises would rather take the "ostrich tactics" : let your public opinion, I will not say a word.
In this lesson, we select successful public opinion response statements and analyze them to analyze and learn the skills of how to respond to public opinion.

企业遇到舆情是越来越常见的情况。现在，很多企业都会对舆情做回应：有的接受媒体采访，有的发律师函，有的在自家官网和公号上发声明……
同样，能用一次回应平息舆情的成功案例非常少，更多时候，要不回应如泥牛入海，更糟的是回应引发新一轮舆情，越回应事情越大。
这种情况下，又有企业宁可采取“鸵鸟战术”：任你舆情滔天，我自一声不吭。
在本课中，我们精选那些成功的舆情回应声明，对其做解析，来分析和学习舆情时如何做回应的技巧。

• 2023-03-10 | 09:00 - 16:00
• Online Training

What is leadership and how to improve it? The answer to this old-fashioned question varies from person to person, but there are very few clues to it. In order to uncover the mystery of leadership development, European Chamber Shenyang Chapter has organized this training to explain the code of leadership and business operations with you.

什么是领导力，如何提升领导力？这问题千人千面，且有点老生常谈，但真正能窥见其中端倪之人又甚是寥寥。为了揭开领导力提升的神秘面纱，中国欧盟商会沈阳分会特举办本次培训，与您一起解读领导力和商业运营的密码。

• 2023-03-05 | 15:00 - 16:00
• 沈阳皇朝万鑫酒店

Enterprises and users are a pair of communication subjects, interact with each other. Each party's output (attitude, bargaining leverage) directly influences the other's feedback. In this pair of subjects, the enterprise is a "non-human" organization, while the user is an individual with emotions and psychology. Individual users expect a "back and forth" "you have to understand how I feel" mode of communication between people. But companies can't meet that demand. The enterprise completes the output of its will through the position of customer service and after-sales service. But customer service training has determined that they do not provide "emotional value." When it comes to online text communication, there will be the same situation of "insufficient exchange of emotions": the enterprise will issue objective, rational and cold response text, and users will think you have a bad attitude and become angrier.
企业和用户是一对沟通主体，互相作用。每一方的输出（态度、谈判筹码）会直接影响对方的反馈。而这一对主体中，企业是一个“非人类”的组织，用户则是一个有情绪和心理的个人。个人用户期待建立如人际之间的“有来有往”“你要理解我的感受”的沟通模式。但企业无法满足这种情形需求。企业通过客服售后的职位来完成企业意愿的输出。但是客服售后的培训，决定了他们不会提供“情绪价值”。换到网上的文字沟通，会有同样的“情绪交换不到位”的情况发生：企业发布客观理智冷冰冰的回应文字，用户读了认为你态度不好，更生气了。

• 2023-03-03 | 09:00 - 17:00
• Online - Training link will be shared prior to the training by email 线上课程 - 培训链接将于会议前发送到报名邮箱

Enterprises and users are a pair of communication subjects, interact with each other. Each party's output (attitude, bargaining leverage) directly influences the other's feedback. In this pair of subjects, the enterprise is a "non-human" organization, while the user is an individual with emotions and psychology. Individual users expect a "back and forth" "you have to understand how I feel" mode of communication between people. But companies can't meet that demand. The enterprise completes the output of its will through the position of customer service and after-sales service. But customer service training has determined that they do not provide "emotional value." When it comes to online text communication, there will be the same situation of "insufficient exchange of emotions": the enterprise will issue objective, rational and cold response text, and users will think you have a bad attitude and become angrier.
企业和用户是一对沟通主体，互相作用。每一方的输出（态度、谈判筹码）会直接影响对方的反馈。而这一对主体中，企业是一个“非人类”的组织，用户则是一个有情绪和心理的个人。个人用户期待建立如人际之间的“有来有往”“你要理解我的感受”的沟通模式。但企业无法满足这种情形需求。企业通过客服售后的职位来完成企业意愿的输出。但是客服售后的培训，决定了他们不会提供“情绪价值”。换到网上的文字沟通，会有同样的“情绪交换不到位”的情况发生：企业发布客观理智冷冰冰的回应文字，用户读了认为你态度不好，更生气了。

• 2023-03-03 | 09:00 - 17:00
• Online - Training link will be shared prior to the training by email 线上课程 - 培训链接将于会议前发送到报名邮箱

In recent years, I have dealt with many public opinion crises caused by users' rights protection. I find user behavior and psychology very interesting. It is clear that the feedback of enterprises has a guiding effect on the psychology and behavior of users. Enterprises and users are a pair of communication subjects, interact with each other. Each party's output (attitude, bargaining leverage) directly influences the other's feedback. In this pair of subjects, the enterprise is a "non-human" organization, while the user is an individual with emotions and psychology. Individual users expect a "back and forth" "you have to understand how I feel" mode of communication between people. But companies can't meet that demand. The enterprise completes the output of its will through the position of customer service and after-sales service. But customer service training has determined that they do not provide "emotional value." When it comes to online text communication, there will be the same situation of "insufficient exchange of emotions" : the enterprise will issue objective, rational and cold response text, and users will think you have a bad attitude and become more angry.
If you think about it, communication between two parties is not effective communication.
Simply saying "our company's policy" is not even "communication."
However, in today's booming social media, ineffective user communication directly leads to users' teasing on social media. As more and more network platforms provide special release channels for users' rights protection, "online user complaints" have increasingly affected the reputation of enterprises, and thus indirectly or directly affected the sales of enterprises.
At the same time, the accumulation of negative content teased by users will also arouse the attention of the media and others, and there is a hidden danger of fermenting into a huge risk of public opinion.
In this lesson, we will focus on users complaining about this behavior on social media, hoping to provide some ideas and methods for enterprises to deal with it.

我这几年处理了很多用户维权引发的舆情危机。我发现用户行为和心理很有趣。很明显，企业的反馈对用户的心理和行为有引导作用。企业和用户是一对沟通主体，互相作用。每一方的输出（态度、谈判筹码）会直接影响对方的反馈。而这一对主体中，企业是一个“非人类”的组织，用户则是一个有情绪和心理的个人。个人用户期待建立如人际之间的“有来有往”“你要理解我的感受”的沟通模式。但企业无法满足这种情形需求。企业通过客服售后的职位来完成企业意愿的输出。但是客服售后的培训，决定了他们不会提供“情绪价值”。换到网上的文字沟通，会有同样的“情绪交换不到位”的情况发生：企业发布客观理智冷冰冰的回应文字，用户读了认为你态度不好，更生气了。
想一想就会发现，双方的沟通并非是有效沟通。
仅仅单方面表达“我们公司的规定”这种内容，甚至连“沟通”都不算。
而在社交媒体蓬勃发展的今天，无效的用户沟通直接会引发用户在社交媒体上的吐槽。随着更多网络平台为用户维权提供专门的发布渠道时，“网上的用户投诉”已经越来越多影响到企业声誉，进而间接或直接影响企业的销售。
同时，用户吐槽的负面内容的积累，也会引起媒体和其他人的关注，存在发酵成巨大舆情风险的隐患。
本节课，将专门讨论社交媒体上的用户投诉这一行为，希望能够为企业提供一些应对思路和方法。

• 2023-03-03 | 09:00 - 16:00
• Online Training

【 Course Objectives 】
● Master Excel using skills, improve the way of work, improve work efficiency;
● Design a pleasing professional data report, using more than three functions nested to solve complex problems;
● Create professional "talking" charts to generate arbitrary reports from Pivottables.

【课程目标】
·掌握 Excel 使用技巧，改善工作方式，提高工作效率；
·设计令人赏心悦目的专业数据报表，通过三个以上的函数嵌套解决复杂工作问题；
·创建“会说话”的专业图表，通过数据透视表随便所欲生成各种报表。

• 2023-03-02 | 09:00 - 16:30
• Online Training

Why does traditional management training fail to address employee personal development? Why are there so many incentives to use, but employee enthusiasm is low? Why did employees still complain even after managers have helped them?

This course helps managers to build confidence and professional competence in coaching step by step through the guidance of coaches' mentality and motivation, and by using practical management cases from daily communication, feedback to year-end evaluation, and career planning guidance, so as to improve management efficiency and organizational performance.

• 2023-02-28 | 13:30 - 16:30
• Online (Zoom link shall be sent to participant's email box before the training) 线上培训（Zoom会议链接将于培训前发到报名邮箱）

On 12 January 2023, the Foreign Subsidies Regulation (FSR) entered into force. This new set of rules for addressing distortions caused by foreign subsidies will allow the European Union (EU) to remain open to trade and investment, while aiming at ensuring a level playing field for all companies operating in the Single Market. The FSR was proposed by the Commission on 5 May 2021. Following the ordinary legislative procedure, the final text of the Regulation was adopted on 10 November 2022 by the Parliament and on 28 November 2022 by the Council.

• 2023-02-24 | 10:00 - 11:25
• European Chamber Beijing Office/Zoom