【课程说明】
企业微信公号是企业的移动官网，是品牌输出的第一渠道。企业公号应遵循企业战略公关的原则。
企业级微信公众号的开通、战略规划、品牌定位、长期内容策划、团队构建和KPI考核，法律风险规避……一系列问题都需要系统化的思考和计划。
做好公众号，还需要懂内容：如何做好长期内容、如何持续找到选题、如何写好每一篇文案、如何提高公号的颜值、如何提高文章的传播度、如何持续吸粉增加品牌影响力、如何在具体操作过程中避免违法违规……
本课程将通过优质的成功案例、精心总结的实用技巧、互动的现场训练、帮助学员掌握运营企业级微信公众号的整体技巧，同时快速提高企业微信公号的文案写作能力。
本课程自2018年开设至今，学员反馈大量成功案例，实践操作中各项数据提升立竿见影，好评如潮。

Course Description
A corporate WeChat public account serves as the mobile official website of a company and is the primary channel for brand promotion. It should adhere to the principles of corporate strategic public relations. Opening and managing a corporate-level WeChat public account involves strategic planning, brand positioning, long-term content planning, team building, KPI assessment, and legal risk avoidance. These tasks require systematic thinking and planning.
Successfully managing a public account also requires an understanding of content: how to create long-term content, continuously find topics, write compelling copy for each article, enhance the visual appeal of the account, increase the reach of articles, continually attract followers to boost brand influence, and avoid legal issues during the operation.
This course leverages successful case studies, carefully summarized practical tips, and interactive training sessions to help participants master the comprehensive skills needed to operate a corporate-level WeChat public account while rapidly improving their copywriting abilities for the account.
Since its inception in 2018, the course has received positive feedback, with numerous successful cases from participants. Practical applications have shown immediate improvements in various metrics, garnering widespread acclaim.

• 2024-07-11 | 09:00 - 16:00
• Online Training

人才是企业发展的重中之重。招聘中，大家经常面临以下问题：
-如何在 20-30 分钟的面试时间内，快速全面的了解候选人？
-薪酬、公司品牌等不具特别吸引力，如何吸引合适应聘者选择我司？
-如何识别面试中的谎言？
-招聘≠面试，如何在“拓宽招聘渠道”、“背景调查”等环节，进行全流程提升？
-HR 如何对部门负责人，进行面试培训，让自己成为讲师？
课程中，学员将系统学习知识要点，获得全套工具表单，全程实战演练，现场提升招聘面试能力，
有效推进业务开展。

[Course Background]
Talent is crucial for business development. During recruitment, professionals often face the following challenges:
- How to quickly and comprehensively understand candidates within a 20-30 minute interview?
- How to attract suitable candidates to choose our company when compensation and company brand may not be particularly appealing?
- How to identify lies during interviews?
- Recruitment is more than just interviewing. How to enhance the entire process through "expanding recruitment channels," "background checks," and other stages?
- How can HR professionals provide interview training to department heads and become instructors themselves?
In this course, participants will systematically learn key knowledge points, gain a complete set of tools and forms, engage in practical exercises throughout, and enhance their recruitment and interview skills on-site, effectively promoting business development.

• 2024-07-11 | 09:00 - 16:00
• Online Training

A corporate WeChat official account serves as the mobile homepage for enterprises and is the primary channel for brand communication. Effective management involves systematic planning, strategic setup, brand positioning, long-term content creation, team building, KPI assessment, and legal risk avoidance. Additionally, mastering content creation is crucial for maintaining long-term engagement and brand influence.

This course aims to help participants master the skills to operate corporate-level WeChat official accounts via high-quality success stories, practical tips, and interactive training.

• 2024-07-11 | 09:00 - 16:00
• Online Training

Are you looking to advance in your career? Do you want to master industry-leading management and auditing skills? Now is your chance!

We have designed a series of professional training courses to help you gain in-depth knowledge and practical experience in Environmental, Social, and Governance (ESG), quality management, greenhouse gas verification, and laboratory management.

• 2024-07-09 - 2024-09-14 | 09:30 - 17:30
• tbc

在这门课程中，你将学习如何使用 ChatGPT 以及其他自动化工具来提高你的工作效率。我们将介绍一些流行的自动化
工具，并提供一些实用的示例来帮助你了解如何将这些工具应用于你的日常工作中。无论你是想提高工作效率还是学
习自动化工具，这门课程都将是一个不错的选择。我们的目标是帮助你快速掌握这些工具，并将它们应用于你的日常
工作中。
In this course, you will learn how to use ChatGPT and other automation tools to enhance your productivity. We will introduce popular automation tools and provide practical examples to help you understand how to apply these tools in your daily tasks. Whether you aim to boost your efficiency at work or simply learn about automation tools, this course is an excellent choice. Our goal is to help you quickly grasp these tools and integrate them into your daily workflow.

• 2024-07-02 | 09:00 - 16:00
• Online Training

本次课程，由具有十余年绩效管理咨询经验的陶老师主讲，课程内容包括明确绩效目标、加强沟通、提供反馈和认可、建立激励机制、确保评估标准的公正性和合理性，以及持续改进和优化绩效管理等，并且课程着重于解决企业在绩效管理中所面临的实际问题，可落地应用。

This course, taught by Mr. Tao, who has over ten years of experience in performance management consulting, covers topics including clarifying performance goals, enhancing communication, providing feedback and recognition, establishing incentive mechanisms, ensuring the fairness and reasonableness of evaluation standards, and continuously improving and optimizing performance management. The course focuses on addressing practical issues faced by companies in performance management and is designed for practical application.

• 2024-06-25 | 09:00 - 16:00
• Online Training

We are honoured to be holding the 40st Financial Breakfast event. The event is co-organised by the Hong Kong Chamber of Commerce in Liaoning Province and Bright Enterprises, with the support of the European Chamber Shenyang Chapter, the American Chamber of Commerce in China (AmCham) Northeast, and the Cornucopia Hotel Shenyang. The event will bring together the best of the best in the professional world, creating a platform for entrepreneurs, business executives, financial experts and senior media in the Shenyang area to network and interact.

荣幸之至，第40期财经早餐会活动即将隆重举行。这次盛会由辽宁省香港商会和光明企业共同主办，得到了中国欧盟商会沈阳分会、中国美国商会东北以及沈阳康菜德酒店的大力支持。活动将在专业领域汇聚精英，为沈阳地区的企业家、企业高管、财经专家以及资深媒体人们创造一个交流互动的平台。

• 2024-06-22 | 08:30 - 10:30
• Conrad Shenyang 83rd Floor Administration Department 沈阳市康莱德酒店八十三层行政廊

圣利酒庄自1871年创立以来，由萨迪拉诺家族代代相传，将朗格、罗埃罗和蒙费拉托手工采摘的葡萄酿制成优质葡萄酒，传承着皮埃蒙特产区的D.0.C.和D.0.C.G.的主力地位。
圣利酒庄位于Novelo的中心，5000平方米的地表总面积和4000平方米的地下面积，使其成为一个融合了自然景观和最新技术的酿酒胜地。40万瓶葡萄酒的储藏容量，体现了对葡萄酒制作工艺的严格控制，传承着意大利酿酒工艺的精髓。
经过历代人的精心经营，现今的圣利酒庄由表兄保罗和圭多·萨蒂拉诺掌管，产品不仅遍布意大利本土，还远销全球许多国家和地区。萨迪拉诺家族的品牌自1910年建立以来，一直秉承创新与质量为本的原则，将高品质葡萄酒传承至今。
SANSILVESTRO is located in Novello, in the heart of Langhe, a range of hills with much to offer, in exchange though for hard work, passion and courage.
Founded in 1871 by Sartirano Giovanni and led by the Sartirano family for manually harvested in its vineyards in the Langhe and from vineyards to be found in the Roero and in the Monferrato. SANSILVESTRO wines are the leading Piedmonts’ D.O.C. and D.O.C.G., produced with the utmost respect for the territory and tradition. The winery was designed to harmoniously blend itself into the surrounding scenery, without forgetting the most innovative and up-to-date technology. A total surface of 5’000 square meters, where of 4’000 underground, means a total storage capacity of around 400’000 bottles at controlled temperature.
Over the years, the estate – run today by cousins Paolo and Guido Sartirano – has gradually expanded beyond the local market, and now SANSILVESTRO production is distributed throughout Italy and abroad.
Since its establishment in 1910, the Sartirano family's brand has always adhered to the principles of innovation and quality, inheriting high-quality wines to this day.

• 2024-06-22 | 13:30 - 17:00
• 诺翰酒店(原玛丽蒂姆酒店)二楼红酒雪茄屋

Sport knows no borders in partnership with Roicare Hospital & Clinics and the Australian Consulate General in Shenyang embark on this journey where China meets Europe and Australia.
体育无国界，中国欧盟商会与安联医院及澳大利亚驻沈阳总领事馆合作，开启中国与欧洲和澳大利亚的交流之旅。

• 2024-06-22 | 09:00 - 11:00
• Banana Camp Inside the Horse Range/沈水湾公园香蕉营地 新领地马场内

Guangzhou Development District / Huangpu District Global Investment Promotion Year--China-Europe Industrial Investment Cooperation Conference 2024 will take place in Guangzhou on June 20, 2024.

• 2024-06-20 | 08:30 - 21:00
• Guangzhou Science City Conference Center