企业舆情的爆发非常常见。尽管还有企业在奢望“0舆情”，事实上，任何企业都无法保证自己不会因为某种意外上热搜。企业更应该学习的是如何预防舆情，以及如何在遇到突发舆情时能够正确应对，避免舆情的扩大化。

近期花西子的舆情，企业不正确的应对，把由李佳琦担任主角的舆情最终变成花西子领衔主演。进而，花西子连续做出更多应对均让舆论不解。从后续花西子多次上热搜的行为看，该企业的危机公关应对策略似乎与众不同，似乎有试图“把危变成机”的想法。那么，花西子的策略到底有没有达到危机公关的目的？花西子的“发疯文学”到底有没有挽回流失的消费者？相信这都是企业市场部和公关部们会有的疑问。

乌兰老师邀请到专业舆情监测公司北京源信加科技有限公司提供独家数据支持，通过客观的数据分析，舆情语义分析等证据拆解，来理性分析受众和消费者对花西子的舆情连续剧的真实效果。

• 2023-12-01 | 14:00 - 17:00
• Academic Lecture Hall, 1F, Hunt Health 亨特医疗 一楼学术报告厅

亲爱的朋友们：
隆冬将至，相邀重庆
举杯共饮，罗讷佳酿
这是一份自然的请柬，更是一份醉美的名片。

本次活动由法国驻成都总领事馆商务投资处主办，现诚挚地邀请欧盟商会会员企业及感兴趣者参加。
Rhône Valley Wine Tasting Day: 3 events in Chongqing is organized by the Business France China and we sincerely invite members of European Chamber to come and join.

• 2023-11-30 | 13:30 - 19:00
• Chongqing Sheraton Hotel

本课程为中文授课。 根据您的需求， 学员可选择上午场培训- 政府事务对内沟通， 或者选择下午场对外沟通， 或者选择全天对内和对外沟通两场培训。

• 2023-11-28 | 09:00 - 16:30
• Online (Zoom link shall be sent to participant's email box before the training) 线上培训（Zoom会议链接将于培训前发到报名邮箱）

The European Chamber Southwest China Chapter is delighted to invite you to join the networking mixer of the Autumn co-organised by the European Union Chamber of Commerce in China, China-Italy Chamber of Commerce, British Chamber of Commerce in China, Swiss Chinese Chamber of Commerce, on 22nd November (Wednesday) 2023. You can enjoy a free-flow of wine, brewed beer, coke, sprite, orange juice, and apple juice as well as a great buffet. The second celebration of the Year of the Rabbit will take place at Kempinski Chongqing. This party provides a platform for members and friends to know each other well. We will be waiting for you and your friends there.

欧盟商会诚挚邀请您参加将于2023年11月22日（星期三）举行的重庆跨商会秋季联谊酒会，畅饮精选红、白葡萄酒、生啤、可乐、雪碧、橙汁、西柚汁和苹果汁，品尝丰富的自助餐品。本次酒会由中国欧盟商会、中国意大利商会、中国英国商会、中国瑞士商会联合举办。我们期待在这个秋天，与您和您的朋友们在重庆凯宾斯基酒店相聚，增进彼此的了解。

• 2023-11-22 | 18:30 - 21:30
• Brew House, 1st Floor, Chongqing Kempinski Hotel

中国欧盟商会西南分会诚邀您参加将于2023年11月9日 (星期四) 举行的“您的眼睛 我们共同呵护”公益讲座。该活动为公益性质，全程不收取费用，并提供免费干眼Spa体验及免费成人眼健康体检。
The European Chamber Southwest China Chapter sincerely invites you to "Caring for Eyes Health " seminar on Thursday, November 9, 2023. It is a free seminar that the partners provide free Eyes SPA and Free Eyes Health examinations.

• 2023-11-09 | 14:00 - 16:30
• Maylook Eye Hospital 1st Floor

InterChamber Mixer

• 2023-11-09 | 18:30 - 21:30
• Topgolf Chengdu 拓高乐成都体育娱乐中心

The European Chamber Southwest China Chapter sincerely invite you to join the Meeting with Marriott Group 7 hotels in Chongqing at 10 am on 8th November (Wednesday) 2023.
中国欧盟商会西南分会诚挚邀请您参加将于2023年11月8日，星期三上午10点在重庆举办的与万豪集团在渝7家酒店管理层交流会。

• 2023-11-08 | 10:00 - 12:00
• Meeting Room 2+3, 2nd Floor, A2 Building, SSTP

The European Union Chamber of Commerce in China Southwest Chapter is delighted to invite you to visit to AIER Sichuan Eye Hospital and attend the Seminar on Eye Health and Eye Protection on 8th November (Wednesday) 2023.
中国欧盟商会西南分会诚邀您于2023年11月8日（星期三）举行的爱尔眼科企业参观及眼健康及眼睛保护知识讲座。

• 2023-11-08 | 14:30 - 17:10
• International Medical Center of AIER Sichuan Eye Hospital 爱尔眼科四川眼科医院国际医疗中心

WeChat Channels (“Channels”) are already a useful and necessary marketing platform for corporate. This year, quite a number of new features of Channels have been released, making corporate much easier to obtain traffic.

• 2023-11-03 | 09:00 - 16:00
• Online - Training link will be shared prior to the training by email 线上课程 - 培训链接将于会议前发送到报名邮箱

All the members are welcome to bring your families and kids to participate in the First “Decathlon Cup” European Chamber Southwest China Chapter Family Sports Game on Saturday, 28th October 2023, for a wonderful autumn weekend. All participants will receive prizes for the family unit.

中国欧盟商会欢迎所有会员带上您的家庭和孩子，一起来参加2023年10月28日周六举办的第一届亲子运动会,享受秋日美好周末。所有的参赛选手皆能以家庭为单位获得奖品。

• 2023-10-28 | 09:00 - 12:00
• YCIS Arena 重庆耀中国际学校室内运动场