【授课语言】：中文

Language: Chinese

企业宣传中，文案写作是最基本的工作。除了新闻稿、演讲稿，深度稿的撰写和应用最为广泛。深度稿的英文是feature article。内容涵盖从产品软文到成功案例的各种应用场景。

深度稿因为内容来源更多，应用场景更多，因此对写作能力提出了更高的要求。

本课中，会用“六个模块法”来帮助学员掌握深度稿的写作方法。

• 2024-10-18 | 09:00 - 16:00
• Online Training

This two-day workshop aims to prepare technical experts changing to a management role and new managers with the leadership skills to build team engagement, performance and consistency.

This workshop emphasizes establishing a leadership essentials, which serves as a tool for new leaders to effectively communicate and collaborate, ensuring the consistent implementation projects, operation and a steady leadership pipelines across the organization.

• 2024-10-23 - 2024-10-24 | 09:30 - 17:30
• Shenzhen

作为“在粤欧洲企业走进广州”系列活动的第一站，我们将于2024年10月24日，一起走进专精特新“小巨人”企业 - 广州成至智能机器科技有限公司。2024年4月份，面对广东韶关和清远的洪灾，以及广州白云的龙卷风灾害，成至智能的应急救援队迅速响应，第一时间抵达现场，用先进的无人机载荷设备进行关键信息搜集，配合其他力量进行救援。这个应急队伍在2022年的东航坠机事故、以及2021年郑州特大暴雨中，也发挥了同样的作用。

As the first stop of the ‘European Enterprises Explore Guangzhou’ series, we will visit Guangzhou Chengzhi Intelligent Machine Technology Co. on October 24th, 2024. In April 2024, Chengzhi’s emergency rescue team swiftly responded to floods in Shaoguan and Qingyuan, and a tornado in Baiyun, Guangzhou, using advanced drone payloads to gather critical data and support rescue efforts. The team also made significant contributions to the response efforts for the China Eastern Airlines crash in 2022 and the Zhengzhou floods in 2021.

“低空经济”近年来得到了显著发展，并在今年首次被写入政府工作报告中。今天，无人机在摄影摄像、农业植保、载物运输、载人出行、应急救援、巡逻检查等领域的应用上日益成熟，展现出广阔的前景。让我们把时光倒流至十几年前，回到行业的萌芽时期，那时的创业者们面临着诸多选择与挑战，各自掌握的资源也不尽相同。而成至智能为何最终聚焦于应急救援领域？在他们深耕这一细分市场的过程中，又经历了哪些值得分享的故事呢？

The "low-altitude economy" has developed rapidly in recent years and was included in the government’s work report for the first time. Drones are now widely used in photography, agriculture, transport, emergency rescue, and patrols, showing great potential.Looking back over a decade, entrepreneurs faced many choices and challenges. Why did Chengzhi choose to focus on emergency rescue? What key stories emerged from their deep dive into this segment?

• 2024-10-25 | 14:00 - 17:00
• 广州市天河区龙林中街5号2栋101房 Room 101, Building 2, No. 5 Longlin Zhongjie, Tianhe District, Guangzhou

EcoVadis是基于可持续发展相关国际标准(如ISO 26000企业社会责任管理体系标准、全球契约原则、全球报告倡议组织标准、GERES原则等),通过线上平台,协助客户评估其供应商可持续表现的一种方式。评估内容包括4大主题(即环境、劳动和人权、商业道德、可持续采购),涉及21项标准。

EcoVadis is a way to assist clients in assessing the sustainability performance of their suppliers through an online platform based on international standards related to sustainability (e.g. ISO 26000 CSR Management System Standard, Global Compact Principles, Global Reporting Initiative (GRI) Standards, GERES Principles, etc.). The assessment covers four main themes (i.e. environment, labour and human rights, business ethics, sustainable procurement) and involves 21 criteria.

• 2024-11-07 | 09:00 - 16:00
• DEKRA Building, No. 3 Qiyun Road, Huangpu District, Guangzhou.

各大公司的AI工具如雨后春笋般的涌现出来，有写文章的AI、做表格的AI、做PPT的AI、做视频的AI、做设计的AI……标志着生成式人工智能AIGC（Artificial Intelligence Generated Content）时代来领，AIGC将会涉及、影响各种领域和各个行业。

AI tools from major companies are emerging like mushrooms after rain—AI for writing articles, making spreadsheets, creating PPTs, producing videos, and designing. This marks the arrival of the AIGC (Artificial Intelligence Generated Content) era, which will impact and influence various fields and industries.

• 2024-12-05 - 2024-12-06 | 09:00 - 17:00
• TÜV Rheinland (Guangzhou) Co., Ltd.