In the last two years, approximately $700 million in venture funding was poured into digital health care in China, with investors supporting all things digital, from e-commerce to online physician-and-patient communication services to disease management apps. This is just the beginning.
As mobile and Internet-based technologies are developed and deployed to improve health care delivery for China’s population of 1.3 billion people, the nation’s digital health-care market will grow exponentially. This market is expected to (measured by spending on digital health care) expand from $3 billion in 2014 to $110 billion in 2020. Health care in China will be transformed. Every step will be affected: how patients are diagnosed, treated, and managed; how physicians and hospitals operate; how pharmaceuticals and medical-technology (medtech) devices are supplied and used; how payers structure their offerings.
Companies across the value chain must move now to capitalize on the opportunities—and confront the threats—that the digital health-care revolution presents. All health-care players should develop a comprehensive digital strategy based on the role they envision for their organization in the future, strike partnerships in order to gain a first-mover advantage, and move quickly to pilot new ideas. And for companies that traditionally have not played in health care or have yet to enter the space, the emergence of digital health care creates abundant opportunity. Regardless of whether the changes in health care are a major threat or a tantalizing new opportunity, companies must respond now. In the digital age, inaction will lead to failure.
AGENDA
14:00 to 14:30 Registration
14:30 to 14:40 Welcome Remarks by Ms. Chitra Hepburn, Head of Corporate Communications & Sustainability, Bayer Greater China
14:40 to 15:10 "Digital Technology: Transforming Social Care in China" by Mr. Thorsten Hein, Head of Marketing, Bayer Pharmaceutical Division China
15:10 to 15:40 "The Landscape of China Mobile Health and the Implication to Pharma Companies" by Mr. Andrew Yu, Director, Strategy & Operations, Deloitte
15:40 to 16:00 Coffee Break
16:00 to 16:30 "Picking Winners in a Fast-Changing Market: Investing in Healthcare Innovation" by Ms. Tracy Wut, Senior Partner, Baker & McKenzie
16:30 to 17:00 "Engaging the Next Generation of Healthcare Consumers" by Dr. Timothy Foggin, Medical Director, Advance Medical
17:00 to 18:00 Panel Discussion
18:00 to 18:10 Closing Remarks
Payment:
You can pay at the day of the event using cash or local debit/credit cards. The European Chamber can give you an official fapiao for amount exceeding 200 RMB, and this will be sent to you via courier a few days after the event.
Terms & Conditions:
Events have limited seating so to ensure your attendance we encourage advance online registration and payment for ALL events. We cannot guarantee entry to anyone not registered in advance.
Cancellation Policy:
If you cannot attend an event for which you have registered, please cancel your registration no later than one business day prior to the event. If you fail to notify us of your cancellation in a timely fashion, you will be charged for event costs.
To cancel you can: 1) email: ltan@europeanchamber.com.cn, or 2) cancel online if you registered for the event through the website.