Human Resources Forum
Seminar: Harnessing the Power of Employer Branding and Corporate Social Networking to Attract and Retain Talent
Date & Time: Tuesday, 27th April, 4 PM
Venue: Kerry Center Hotel
Member Fee: 200 RMB
 
 
Dear Human Resources Forum Member,

We are pleased to invite you the next session of Human Resources Forum Seminar on Harnessing the Power of Employer Branding and Corporate Social Networking to Attract and Retain Talent on Tuesday, 27th April, at 4.00 PM at the Kerry Center Hotel in Beijing.

Companies and consultants around the world claim that a powerful Employer Brand, built upon a compelling Employee Value Proposition (EVP) is now, more than ever, the best bet for finding and keeping talents. But there seem to be as many opinions as to what these terms mean as there are HR managers. For some employer branding is simply a ‘creative’ recruitment website, for others a campus campaign.
 
Rarely is employer branding understood as a process that guides everything an organization says and does in relation to the actual employees work experience, as the original ‘inventors’ of the concept intended. It is also rare to find organizations that are effectively exploiting new media talent channels or that tailor their messaging and communications strategy to maximize channel effectiveness.

The Speakers

Mark Baldwin, Managing Director of Oxus China

Alex Miller, Product Manager, Oak Pacific Interactive – Renren.com

The Agenda
4.00 - 4.30pm – Registration/Networking
4.30 - 5.30pm – Presentations
5.30 - 6.00pm – Interactive Q&A
6.00 - Networking with drinks

For more information or to register for this event, please contact Tanja Liang (also copied in here) at tliang@euccc.com.cn or visit our website on http://www.euccc.com.cn/view/events/fullview?eid=2915
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For any further information about the Human Resource Forum or the European Chamber in general, please feel free to contact Ms. Chanelle Hong at chong@euccc.com.cn (Beijing)
 

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