Introduction: Social media is rapidly changing the way marketers are promoting their products to consumers. As the attention of the population, especially the younger generation moves online and away from traditional forms of media, it has become clear that tomorrow’s marketing battles will be fought in cyberspace. Social media, connecting consumers and allowing them to learn from each other, can either be an asset or a burden for companies. China Entrepreneurs is proud to present “Social Media Marketing Workshop: Winning the Social Media War” with the goal of improving marketing teams’ grasp of the latest social media tools that can help separate their brands from the competition.
Event Details: When: Wednesday, November 2, 2011
Where: Beijing American Club, Beijing
Ticket Price: 300 RMB
Speakers:
-
|
Lancy MA
Managing Director, China of Bite Communications |
- |
James B. HEIMOWITZ
President & CEO, Asia of Hill and Knowlton |
- |
Simon DANG
Vice President, Inline Strategy at Weber Shandwick |
- |
James ZHU
National Director Social Media, Digital at Mindshare |
|
- |
David LIU
Managing Director, China at Weber Shandwick |
- |
Zaheer NOORUDDIN
Lead Digital Strategist, Greater China of Burson-Marsteller |
- |
Antony CHENG
Vice President, Inline Strategy at Weber Shandwick |
- |
Christian DOUGOUD
Associate Director and Head of Digital at EASTWEST PR |
|
For more information, please, visit http://www.ce-online.cn/
If you'd like to register for the event, please get in touch with Kofi at: kofi.alex@cebexgroup.com or call 010-8530 6215
For more information, please visit:
http://www.americanclubbeijing.com