The European Union Chamber of Commerce in China is delighted to invite you to BCF China 2014, organized by Asia Business Communications Association (ABCA).
Objectives and Directions:
- Stress on practical case experience sharing;
- Push the formation of common understanding and standards for the communication industry through workshops and sub-forums;
- Share the perspectives on future development and potential opportunities in the communication industry;
- Make the conference a learning platform by arranging a series of training courses during the conference, providing communicators an efficient way to get further professional education;
Topics:
- Content Marketing
- Crisis Management
- Corporate Communications in New Media Age
- Big Data & Communications
- Product Marketing
Confirmed Speakers:
- Eric Li, Senior Director, Public Affairs and Marketing Service, Abbott Great China
- Qing Xi, Director of Communications, Pfizer China
- Helen Shi, Business Communications Leader, Asia Pacific, Dow Chemical
- Ann Guo, Head of Communications, China Region, Alfa Laval
- Mike Hay, President, Ringier Trade Media
Registration Fee:
The standard tickets fee is RMB2500/person. Members of the European Chamber in China can enjoy a discount of 20% off.
For more information, please visit: http://www.abcachina.com/