With a weakening Chinese economy, the strategy of growing with the market does no longer lead to sufficient profit growth. For numerous industries in China, there are a huge number of players that will fight to defend their position and gain market share, starting price wars to keep strong growth rates. Innovation in crisis seems to be the only way out although most of the new products launched in the market do not meet their profit targets.
The European Chamber is delighted to have Dr. Klaus Hilleke, Global CEO of Simon-Kucher & Partners, to highlight the importance of the pricing strategy and share his insights on how to price your products or services accurately.
Agenda:
13:30 - 14:00 Registration
14:00 - 14:10 Opening remarks by Lance Noble, Manager for Policy and Communications, European Chamber
14:10 - 15:00 Improving profitability through strategic pricing, by Dr. Klaus Hilleke, Global CEO, Simon-Kucher & Partners
15:00 - 15:15 Coffee break
15:15 - 16:00 Panel Discussion & Q&A
Terms & Conditions:
Events have limited seating so to ensure your attendance we encourage advance online registration and payment for ALL events. We cannot guarantee entry to anyone not registered in advance.
All our events are held in English and are off-the-record unless otherwise stated.
Cancellation Policy:
If you cannot attend an event for which you have registered, please cancel your registration no later than one business day prior to the event. If you fail to notify us of your cancellation in a timely fashion, you will be charged for event costs.
To cancel you can: 1) email jli@europeanchamber.com.cn, or 2) cancel online if you registered for the event through the website.