European Chamber South China Chapter will hold the “Small and Medium-sized Forum Meeting” in the Shenzhen office at 15:00-17:00 p.m., on 27th March (Wed.). On that day, we will elect local Chair and Vice Chair for the forum.

• 2019-04-08 | 15:00 - 17:00
• European Chamber Shenzhen Office

Why study MBA in the West when your future is in Asia?
Ranked in the world's top 20 by Financial Times for 12 consecutive years, HKUST MBA offers a highly international student group, world-class faculty and an Asia-focused network to develop your global career in the region growing fastest of the world.

With the introduction of a new curriculum stream on Business Technology and Analytics, HKUST MBA could equip you the necessary knowledge to adapt and exceed in the dynamic and competitive business world.

• 2019-04-06 | 09:00 - 16:30
• The Westin Beijing 北京威斯汀酒店大酒店 | The Portman Ritz-Carlton Shanghai 上海波特曼丽斯卡尔顿酒店 | Grand Hyatt Hotel Guangzhou 广州富力君悦大酒店 | Four Seasons Shenzhen 深圳四季酒店

Recently, Guangzhou Customs launched a series of new measures and new regulations to improve the efficiency as well as the business environment. Apart from answering the questions in practical fields such as AEO regulations and CCC Certificate, the Guangzhou Custom will also explain the efficiency-improving measures and new changes of customs clearance integration.

• 2019-04-02 | 14:00 - 17:00
• The Executive Centre, Conference Room

For enterprises, B2C or B2B enterprises, offline events are the basic skills. For PR, offline events are part of corporate brand building, which include media relationship management, investor relationship management, and partnership management. Events should focus on contents and high end.

For marketing personnel, offline events is a must for launching new products and finding new market, focusing on buyers and conversion rate.

• 2019-03-01 | 09:00 - 17:00
• 远古邪恶

中国的媒体传播长期以来是单向的，读者反馈机制不健全的。只到2009年新浪微博兴起，微博是中国新媒体时代的开端，真正为每一个独立的人提供了一个面向大众发声的渠道。随着微信公众号+朋友圈的出现，进一步使得每个独立个体都具备了“广播”的能力和工具，也使得个体的意见有了传播的可能性。手机app的大规模兴起，促使更多的内容平台重视了个体带来的社交和传播的流量，比如知乎、豆瓣等。而职业类社交app的兴起，如领英、脉脉，更让员工有机会把曾经的企业内幕暴露于大众之下。

这种技术手段的改变，直接带来的后果就是：危机一旦出现，很有可能通过社交媒体实现快速传播，一旦进入到个体层面的自主传播，危机对于企业品牌的危害就直达个体层面，同时很有可能因企业的不当应对，引发二次甚至三次传播。对此，我们可以称为：不作不死，且作且死，覆水难收。

移动时代的危机传播具有：几何级数的传播速度、跨圈层的传播范围、衍生话题的不可预知等特性。

曾经的单一信源的传播形式下，企业只需要搞好媒体关系就可以预防大规模的舆论危机。然而在移动时代，蝴蝶效应确实存在，任何个人的爆料都可能引发一起大规模的舆论危机，案例太多了。危机已经不止是预警预防了，而是防不胜防，在这种情况下，进一步提高对移动传播环境下的舆论危机的传播特点的了解就非常必要，同时，也需要掌握和了解相关的解决办法。

• 2019-02-28 | 09:00 - 17:00
• 广州市 HiD 行铭室内设计工程有限公司

在当今的经济形势下，全球的激烈竞争和新设备的延缓订购，使得业务主管人员对生产操作费用等各方面因素的特别敏感。在这种环境下，各生产厂都开始考虑使用创新的和经过实践考验的方法，以便使他们的产品能以最低的成本打入市场。提高设备总效益（OEE）是达到这一目标的可行方法。

• 2019-02-26 | 09:00 - 17:00
• Rheinland Shenzhen office, meeting room, 2F

Video has emerged as the most powerful way to promote your product, service or brand. Up to 95% of viewers remember the key brand message after watching a video as compared to reading a text ad (Neilson). And according to Forbes, up to 64% of consumers purchase a product after watching a video. This training will guide marketing professionals to develop a powerful visual strategy for your company and brand.

• 2019-02-26 | 14:00 - 17:00
• Room Yaji, Guofeng Gallery, Galaxy World 星河WORLD 国风艺术馆 雅集厅

The Logistics Working Group (WG) is delighted to invite you to the first WG meeting of the new year, a meeting which will take place on Tuesday, 26th February 2019, from 14:00 to 15:00.

• 2019-02-26 | 14:00 - 16:00
• European Chamber Office Shenzhen