This seminar aims to explore the transformative potential of artificial intelligence in the field of communications. As AI continues to evolve, it offers unprecedented opportunities to enhance how we connect, collaborate, and convey information.

The workshop will delve into various aspects of AI-driven communications, including the integration of AI tools in daily workflows, the use of AI for content creation and analysis, and the impact of AI on strategic communication planning. Attendees will gain insights into the latest Microsoft AI technologies and how they can be leveraged to improve efficiency, accuracy, and engagement in communications.

This event is designed for communications professionals, and anyone interested in the future of AI in communications. Join us to learn from industry experts, participate in interactive sessions, and network with peers who share a passion for innovation.

Agenda

13:30 - 14:00    Registration

14:00 - 14:05    Opening remark by Ms Xuelin Liu Chair of Marketing and communication forum Shanghai, European Chamber

14:05 – 15:30   Keynote Speech with Live Demo by Microsoft Executive and Comms Team

15:30 – 16:00   Hands-on Experience and Mingling

Terms & Conditions

Events have limited seating so to ensure your attendance we encourage advance online registration and payment. We cannot guarantee entry to anyone not registered in advance. 

Events are held in English and follow the Chatham House rule unless otherwise stated. 

Advisory Council Policy

Members of the Advisory Council may receive complimentary admission to Chamber seminars, conferences and factory visits up to two attendees per event. Additional participants will be charged at the member rate.

Advisory Council members will still be charged the standard member rate for participation in training courses and special events, such as gala balls, government appreciation dinners, or admission to corporate social events/tournaments.

For further information contact Maureen Dai mtdai@europeanchamber.com.cn 

Cancellation Policy

If you cannot attend the event for which you have registered, please cancel your registration no later than one business day prior to the event. If you fail to notify us of your cancellation in a timely fashion, you will be charged for event costs.

To cancel you can: 1) email sh.marketing@europeanchamber.com.cn, or 2) cancel online if you registered for the event through the website.

Disclaimer 免责声明：

Please note that the European Union Chamber of Commerce in China (as the host of the event) might take photographs from the event and post these on its public webpage (or social media platforms) in order to create awareness of these events. By attending this event you consent to the European Union Chamber of Commerce in China taking and using such photographs as described above.

Speakers

Mr. Michael Jong

Vice President of Communications at Microsoft GCR

Mr. Michael Jong

Vice President of Communications at Microsoft GCR

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With extensive experience in strategic communications and a deep understanding of the technology landscape, Michael has been instrumental in driving impactful communication initiatives across the region. His leadership and innovative approach have significantly contributed to enhancing Microsoft's brand presence and engagement in GCR and broader markets.

Ms. Steffi Cao

Comms Director

Ms. Steffi Cao

Comms Director

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Steffi Cao is a distinguished communications professional as Comms Director at Microsoft China, specializing in consumer communications. Steffi has a proven track record of crafting compelling narratives that resonate with diverse audiences. Her innovative approach to consumer engagement has led to the successful execution of numerous high-profile campaigns, significantly boosting brand loyalty and visibility. Steffi's expertise in leveraging digital platforms and social media has been instrumental in driving consumer-centric strategies that align with Microsoft's vision and values.

Ms. Ming Cong

Communications Director

Ms. Ming Cong

Communications Director

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Ming Cong is the Director of Communications at Microsoft China, where they have made significant strides in the realm of commercial communications. With a keen eye for strategic planning and a deep understanding of the market, Ming has successfully led numerous high-impact campaigns that have elevated Microsoft's brand visibility and engagement in China. Their expertise in media relations, crisis communication, and stakeholder management has been pivotal in navigating complex communication challenges and driving the company's commercial success.

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