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Writing is a crucial skill in marketing and promotion, essential for creating compelling press releases and engaging articles. However, many professionals lack proper training, leading to errors that harm a company's image. This course aims to equip participants with the essential skills to write professional, polished press releases, enhancing their brand's credibility and impact.
写作能力是市场推广的核心能力之一。无论是企业品牌宣传的新闻稿,微信公众号上的产品宣传文章,所有的市场营销和品牌宣传工作都离不开写作。但是,很多人在高考之后的学习就业过程中,就很少再接受写作的训练。
新闻稿是企业最基本的宣传工具。但是很多企业的新闻稿实际上有很多语法错误、行文不规范的问题,影响了企业的专业形象。
本课旨在从基本功入手,帮助学员掌握新闻稿的规范写法。

  • 2024-09-13 | 09:00 - 16:00
  • Online Training

Writing ability is one of the core competencies in marketing promotion. Whether it is a press release for enterprise brand promotion or a product promotion article on WeChat official account, all marketing and brand promotion work cannot be separated from writing. However, many people rarely receive writing training during their learning and employment process after the college entrance examination.
Press releases are the most basic promotional tool for businesses. However, many companies' press releases actually have many grammar errors and non-standard writing, which affect the professional image of the company.
This lesson aims to start with basic skills and help students master the standardized writing of press releases.
写作能力是市场推广的核心能力之一。无论是企业品牌宣传的新闻稿,微信公众号上的产品宣传文章,所有的市场营销和品牌宣传工作都离不开写作。但是,很多人在高考之后的学习就业过程中,就很少再接受写作的训练。
新闻稿是企业最基本的宣传工具。但是很多企业的新闻稿实际上有很多语法错误、行文不规范的问题,影响了企业的专业形象。
本课旨在从基本功入手,帮助学员掌握新闻稿的规范写法。

  • 2024-09-13 | 09:00 - 16:00
  • zoom online

Writing ability is one of the core competencies in marketing promotion. Whether it is a press release for enterprise brand promotion or a product promotion article on WeChat official account, all marketing and brand promotion work cannot be separated from writing. However, many people rarely receive writing training during their learning and employment process after the college entrance examination.
Press releases are the most basic promotional tool for businesses. However, many companies' press releases actually have many grammar errors and non-standard writing, which affect the professional image of the company.
This lesson aims to start with basic skills and help students master the standardized writing of press releases.
写作能力是市场推广的核心能力之一。无论是企业品牌宣传的新闻稿,微信公众号上的产品宣传文章,所有的市场营销和品牌宣传工作都离不开写作。但是,很多人在高考之后的学习就业过程中,就很少再接受写作的训练。
新闻稿是企业最基本的宣传工具。但是很多企业的新闻稿实际上有很多语法错误、行文不规范的问题,影响了企业的专业形象。
本课旨在从基本功入手,帮助学员掌握新闻稿的规范写法。

  • 2024-09-13 | 09:00 - 16:00
  • Zoom Online

Writing ability is one of the core competencies in marketing promotion. Whether it is a press release for enterprise brand promotion or a product promotion article on WeChat official account, all marketing and brand promotion work cannot be separated from writing. However, many people rarely receive writing training during their learning and employment process after the college entrance examination.
Press releases are the most basic promotional tool for businesses. However, many companies' press releases actually have many grammar errors and non-standard writing, which affect the professional image of the company.
This lesson aims to start with basic skills and help students master the standardized writing of press releases.
写作能力是市场推广的核心能力之一。无论是企业品牌宣传的新闻稿,微信公众号上的产品宣传文章,所有的市场营销和品牌宣传工作都离不开写作。但是,很多人在高考之后的学习就业过程中,就很少再接受写作的训练。
新闻稿是企业最基本的宣传工具。但是很多企业的新闻稿实际上有很多语法错误、行文不规范的问题,影响了企业的专业形象。
本课旨在从基本功入手,帮助学员掌握新闻稿的规范写法。

  • 2024-09-13 | 09:00 - 16:00
  • Zoom Online

Course overview
As a senior leader in your organisation you need to be able to understand and challenge the numbers alongside your Finance colleagues. Knowing the right questions to ask is a critical component of adding value and insight to the strategy and performance of the business. We would like to invite you to attend Finance for Non-Finance Directors course on 18-20th Sept 2024 in Shanghai presented by the Institute of Directors (IoD)

This course has been designed to demystify the world of finance for non-finance directors and senior managers. It will give you an understanding of key financial concepts and terminology. You will leave with the skills and knowledge needed to evaluate business plans, question financial information and contribute more effectively to boardroom decision-making.

The IoD Award in Finance for Non-Finance Directors (FFD), is a module of the Certification in Company Direction Qualification provided by the Institute of Directors.

  • 2024-09-18 - 2024-09-20 | 09:00 - 17:00
  • BritCham Shanghai – Shanghai Office(tbc)
Members only
19
Sep

You are cordially invited to the Third Sports Forum meeting at 9:00 -10:30 am, Thursday, 19th September.

  • 2024-09-19 | 09:00 - 10:30
  • European Chamber Shanghai Office 中国欧盟商会上海办公室
Members only

• Actively respond to climate change and improve the company's carbon risk management capabilities
• Respond to customer requirements and implement carbon disclosure actions to improve market competitiveness
• Identify opportunities and action directions for energy conservation, emission reduction and cost reduction
• Meet the market's demand for low-carbon information and guide green consumption fashion

  • 2024-09-19 - 2024-09-20 | 09:00 - 17:00
  • BV Nanjing office 必维南京办公室

This workshop will:
Introduce a new, award-winning, dynamic and strategic organisational leadership system
Give an approach which can increase organisational resilience and agility in VUCA times
Enable leaders to raise their game as well as their profile across MNCs
Enhance the ability to be agile and manage “upwards” to get speedier action
Explain a process which can widen the influence of Chinese managers across international borders

  • 2024-09-20 | 09:00 - 16:00
  • European Chamber Shanghai Office

[A 2-DAY Offline Training] Control and Practice of Project Process Management [2天线下培训] 项目全过程管理控制与实践

  • 2024-09-20 - 2024-09-21 | 09:00 - 16:30
  • Beijing(Will confirm venue 1-2 weeks before training)

To promote the communication and interaction between European and Chinese enterprises on digital transformation and , as the first stop of the EU-China Business Tour initiated by the SASAC and the European Chamber, we warmly invite you to visit China Mobile International Information Port to gain a deeper understanding of China Mobile's important achievements in implementing centralized strategies, enhancing independent innovation capabilities, and promoting social informatization. You can also discuss the latest issues in the field of digital transformation with representatives from cross industry enterprises.

为促进中欧企业在数字化转型领域的交流互动,作为国务院国资委协欧盟商会举办的中欧企业交流行的第一站,我们将邀请您走进“中国移动国际信息港”,深入了解中国移动实施集中化战略、提升自主创新能力和推动社会信息化的重要成果,并与跨行业的企业代表讨论数字化转型领域的最新议题。

  • 2024-09-24 | 13:00 - 18:00
  • China Mobile International Information Port 中国移动国际信息港
Members only