Course background

This training teaches you to sell ideas in your report through building an audience centered thinking mode，and will help you to meet the following challenges in the workplace:

• Go to the point and get support
• Strong logic and organization
• Concise and focused

课程概述

管理者在充满压力的会议中，向领导或者跨部门团队做正式汇报的时候，最大的挑战莫过于如何：

• 切中要害，获取支持
• 逻辑性强，富有条理
• 简明扼要、突出重点

本课程所教授的是，“在汇报中Sell你的想法——以听众为中心的思维模式和叙事逻辑”。

解决问题                                                                                  

• 如何使听众同意我的观点并提供支持
• 如何有逻辑、有条理地把内容说清楚
• 如何在有限时间简明扼要地呈现内容

课程特点

• 实战案例：学员从实战汇报案例中学习，身临其境
• 理论模型：框架和模型使学员快速掌握高层汇报精髓
• 汇报辅导：讲师多年协助CEO和总经理向全球总裁汇报，可针对学员进行实战辅导

课程收益                                                                                  

1）提升汇报思路

• 击中要害、有说服力地获取支持
• 逻辑严密、条理清晰地呈现思路
• 重点突出、简明扼要地阐明观点

2）收获实用工具

• 说服力设计模型OPMS
• 典型场景逻辑叙事框架
• 简明扼要呈现架构SDS
• 逻辑PPT页面核心原则

课程对象

• 高中基层管理者、高潜人才、业务骨干

课程大纲：

模块一：以听众为中心的总体汇报策略

模块目的：使学员掌握总体设计思路，建立以听众为中心的说服力汇报逻辑。

授课方式：案例学习、小组讨论、模型讲授、学员练习。

模块内容：

• 建立以终为始的设计思路——明确汇报意图
• 明确汇报到底要表达什么——提炼中心思想
• 围绕听众痛点提升说服力——构思中心思想
• 利用模型设计汇报的逻辑——掌握OPMS框架

学员操练：

• 辅助练习：汇报案例研究、归纳中心思想练习、分辨中心思想优劣练习、OPMS框架

模块二：逻辑严谨的系统化叙事框架

模块目的：使学员掌握汇报中最典型的几种逻辑叙事框架。

授课方式：案例学习、小组讨论、模型讲授、学员练习。

模块内容：

• 回顾状态和阐述计划——回顾展望型框架（BOSE）
• 提出建议的解决方案——解决方案型框架（Problem Solution）

学员操练：

• 辅助练习：汇报案例逻辑排序、故事线设计

模块三：简明扼要的PPT结构和内容

模块目的：使学员掌握清晰呈现、重点突出的PPT结构和页面设计原则。

授课方式：案例学习、小组讨论、原则讲授、学员练习。

模块内容：

• 逻辑高效型呈现结构——SDS结构、执行摘要、最后总结
• 情感引导型呈现结构——引起共鸣、建立信任、使其信服、督促行动
• 页面呈现逻辑的设计——TPS、提炼、引导

学员操练：

• 辅助练习：执行摘要设计、PPT页面设计挑错

模块四：把控听众注意力的汇报演讲

模块目的：使学员掌握把控听众注意力的关键环节和专业汇报风范。

授课方式：案例学习、模板介绍。

模块内容：

•  控制汇报节奏的关键环节——开场、导入、展开、结尾
•  体现专业风范的基本原则——眼神、手势、语言、回答、道具 

Payment 付款方式：报名后请将会议费汇款至以下账户，并在银行转账单上附注 SHtraining 或 联系商会工作人员微信付费

A/C Name: 中国欧盟商会
A/C No.: 7110210182500027543
China CITIC Bank 中信银行京城大厦支行
北京市朝阳区新源南路6号京城大厦 

Cancellation 取消政策:

If you cannot attend an event for which you have registered, please cancel your registration no later than 48 hours prior to the event. If you fail to notify us of your cancellation in a timely fashion, you will be fully charged for event costs. You may cancel online or notify the contact person in the European Chamber.如果您不能参加已注册过的活动，请至少在活动开始48小时之前取消您的注册。若您未能及时地通知我们，我们将收取您相应的活动费用。您可以联系工作人员取消，也可以网上自行取消。

Speakers

Mr. Jack Yu

Senior Consultant and Professional Trainer, Eddic Training Center (China)

Mr. Jack Yu

Senior Consultant and Professional Trainer, Eddic Training Center (China)

View speaker details

• 20+ years of management experience in marketing and operation
• Executive Assistant to General Manager & Marketing Director at Fortune 500 Dell and Fujitsu
• Master of Engineering at Shanghai Jiao Tong University
• Runner-up in Enterprise Training Competition 2019 National Finals
• Council member of the International Training Society (ITS)
• International Professional Managers Association (IPMA) certified professional trainer
• British International Trainers Association for China (BITAC) certified lecturer

Jack Yu is a senior consultant and professional trainer with more than 20 years of experience in product marketing and business management. As product marketing director at Japanese company Fujitsu (China) Information System Co., Ltd., Jack established a product marketing team from scratch and worked with the general manager of sales to formulate marketing strategies and tactics, realizing quick breakthrough company business in China. At American company Dell (China) Co. Ltd., he led the server product marketing team and won the first-place market share in China for three consecutive years. Later, he served as Executive Assistant to the General Manager at Business Department, Dell Greater China, assisted the general manager in formulating strategies and tactics, and managed annually business of US $2.2 billion. During his over 20 years’ career, Jack has gained rich experience in business planning, strategy formulation and reporting to executives.

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