For enterprises, whether it is a B2C or B2B enterprise, doing offline activities is a basic skill. For publicists, offline activities are the work of corporate brand building, from media relationship management, investor relationship management to partnership management, focusing on content and high-end.
For marketers, offline activities are a necessary means to cooperate with new product launches and new market expansion, focusing on consumers and conversion rates.
For most businesses, offline events are the more commonly used in branding and marketing, as well as a way to have a more manageable budget and a closer target consumer.
After three years of rapid development of live streaming and online marketing, today's offline events are still an effective communication method to obtain accurate audiences, plus more online means to expand information reach and audience sources.

• 2023-04-20 | 09:00 - 17:00
• European Chamber Shanghai Office

Chengdu's Qingyang District, named after the famous Taoist temple Qingyang Monastery within its jurisdiction, is the provenance of Chengdu's over-2,300-year history of city construction and the starting point of the ancient Southern Silk Road and boasts over 70% of the cultural and tourist resources in the city proper, including historical scenic spots such as Jinsha Site, Kuanzhai Alley, Du Fu Thatched Cottage, and Qintai Old Path. Covering an area of 66 square kilometers with a permanent population of 960,000, the District registered a GDP of 149.64 billion yuan in 2022, and has attracted 104 Fortune 500 companies to settle here. Highlighting the development of industries such as aviation, finance, cultural tourism, and commerce, etc., Qingyang District has also become the top choice for urban industries, headquarters economy, and scientific research enterprises/institutions. As Chengdu's very core area, Qingyang is always committed to creating a forefront for Chengdu's opening-up, building a high-level international business environment, providing around-the-clock online foreign company consulting services for foreign investors, and striving to grow into a business-friendly and livable district where investors feel assured, satisfied, and at ease.

• 2023-04-20 | 13:20 - 17:30
• Assembling place: The entrance of ground parking point of Tivoli Chengdu at Cultural Heritage Park 集合地点：成都非遗博览园缇沃丽酒店 地面停车点入口处

In recent years, the "clear" special action launched annually by the Cyberspace Administration has been deepened year by year to purify the network public opinion environment from all dimensions. The special action in 2023 even puts forward the slogan of "optimizing the business network environment to protect the legitimate rights and interests of enterprises", which is aimed at bad online behaviors that are harmful to the reputation of enterprises.
However, the enterprise really rest assured from now on, not afraid of public opinion? As can be seen from the latest case of corporate reputation rollover, the core of corporate reputation management lies in its own management ability, and the real driving force of corporate reputation rollover is not the media or we media, but the consumers of enterprises.
In order to truly prevent public opinion crisis, the enterprise can not blame the network environment, constantly improve the team's reputation management level, make the work routine, process, is the long-term work of the enterprise.
This seminar will provide you how to analysis about the latest PR crisis cases and media environment changing.

• 2023-04-19 | 14:00 - 16:00
• European Chamber Nanjing Office

two-day business delegation to Qingdao, Shandong Province on 20th–21st April 2023.
High-level delegation will be led by Chamber President Jörg Wuttke.
Focus on the high-end manufacturing industry with carbon neutrality as the goal.

• 2023-04-19 - 2023-04-21 | 09:00 - 17:00
• Qingdao, Shandong province

Following the recent three-day visit to China by European Commission President Ursula von der Leyen and French President Emmanuel Macron, a debate emerged on the timing of the visit, as well as the impact it had on the EU-China relationship.

• 2023-04-18 | 14:00 - 15:00
• Zoom/European Chamber Office Beijing, Room C405

【 Problem solving 】
·Establish the thinking mode of data decision, say goodbye to perceptual decision thinking
·Master quantifying goals into measurable follow-through business problems
·Master the common data analysis methods and processes in high-frequency service scenarios
·Through visual analysis results of digital speech to enhance business discourse power

【解决问题】
·建立数据化决策的思考模式告别感性决策思考
·掌握将目标量化分解为衡量可跟进的业务问题
·掌握高频业务场景下常用的数据分析方法流程
·通过可视化分析成果数字说话提升业务话语权

• 2023-04-18 | 09:00 - 16:00
• Online Webinar

The financial breakfast on 15th April 2023 was themed on "The generation, characteristics and future development trend of high-end tourism ", the Expert of the theme, Mr. Jianshun Ding was invited to deliver a brief speech on the future development of high-end tourism and its economic trends.

• 2023-04-15 | 08:30 - 10:30
• Conrad Hotels & Resorts, 83th floor

A shareholder in a family business has legal shareholder rights and obligations as well as rights and obligations as defined by the family dynamic. Legally, as a shareholder, you have the right to receive any dividends declared by the board of directors, to vote for members of the board, to sue in the event of company mismanagement and to receive a share of the assets if the company is liquidated. Dealing within the family is another matter.

And how a family business survives not only from the fierce market competition but pass on wealth to future generations? European Chamber Shenyang Chapter specially invite Fanhua Inc. to explore and analysis the secret behind.

• 2023-04-14 | 13:30 - 15:30
• Dun'an New City, 4th Floor, Alan's Western Restaurant

The European Chamber is delighted to invite members to participate in a roundtable with Tianjin Development and Reform Commission(TJDRC) on decarbonization, on 14 April 2023.

中国欧盟商会诚挚邀请会员出席2023年4月14日与天津市发改委的双碳工作高层座谈会。

• 2023-04-14 | 13:30 - 15:30
• The European Chamber Tianjin Chapter Office

The European Chamber Human Resources Working Group cordially invites you join a European Chamber Members Exclusive School Visit to Dulwich Pudong. On Friday 14th April, Dulwich College Shanghai Pudong is pleased to invite members of the European Chamber to experience an exclusive school visit to its campus here in Jinqiao.

• 2023-04-14 | 14:00 - 16:00
• Shanghai Dulwich International School – Pudong Campus