In 2024, the involution amongst various industries is getting increasingly severe because of the uncertainty caused by global geopolitical crisis and the adjustment and favor of national policies. Whether choosing expanding overseas or maintaining stably, reducing cost and improving efficiency and continuous innovation is the top priority of enterprises. Meanwhile, whether it’s cost reduction and efficiency improvement or continuous innovation, both shall be achieved through transformation. However, such transformation cannot be fulfilled smoothly.
进入2024年，面对全球地缘政治危机带来的更多不确定性，以及国家政策的调整和倾斜，各行业的内卷愈加艰巨。无论是选择出海扩张，还是稳健守成，降本增效和持续创新是现今企业关键任务中的重中之重。同时，无论是降本增效，还是持续创新，都需要通过变革来实现，然而，都在推进过程中并不那么一帆风顺。

• 2024-08-22 | 13:50 - 17:10
• Conference Room - Chengdu, ICC Club Managed by TEC, Level 5 Office Tower 1, Chengdu ICC ICC环球贸易广场一号办公楼5楼ICC会议中心-成都厅

In the rapidly changing policy environment, mastering efficient government relations management strategies is the key to the steady development of enterprises. This training aims to help government affairs practitioners better manage and maintain the relationship between enterprises and government departments, fully and comprehensively carry out specific implementation work, and understand how to more effectively advocate the demands of enterprises to the government. The course will be delivered from the perspective of the work style of multinational enterprises, focus on how to find the right stakeholders, explore how to communicate specifically with the government based on win-win solutions, in order to establish the cooperation mechanism and handle related issues properly.

在快速变化的政策环境下，掌握高效的政府关系管理策略是企业稳健发展的关键。此次培训旨在帮助政府事务从业者更好地管理和维护企业与政府部门的关系，充分全面地做好具体的执行性工作，了解如何更有效地向政府表达企业的利益诉求。课程将尝试从跨国企业工作风格的角度，关注于如何找到正确的利益相关方，在双赢的解决方案基础上，探讨怎样与政府进行具体沟通，以期建立合作机制、处理好相关问题。

• 2024-08-21 | 13:20 - 17:00
• Online - TEAMS Training link will be shared prior to the training by email 线上课程 - TEAMS培训链接将于会议前发送到报名邮箱

This course is suitable for all working people who want to improve their work efficiency and free themselves from tedious tasks with the help of AI big language model.
AI时代到来，企业希望员工可以提高效率，可以成为多面手，来降低成本。员工希望从一些简单但繁琐的工作中解放出来，而更多的专注核心业务和自身发展。那么大语言时代的到来，一个免费的网页，只需轻松对话，就可完成这两大心愿。

• 2024-08-20 | 09:00 - 16:00
• Online - TEAMS Training link will be shared prior to the training by email 线上课程 - TEAMS培训链接将于会议前发送到报名邮箱

This course is dedicated to a comprehensive innovation of PPT design and presentation skills with the help of cutting-edge AI technology. Our goal is to help trainees master advanced design tools and methods and enhance their ability to produce and speak PPT to present their ideas and results in a more professional and engaging manner in a variety of business, educational and public settings.
在当今快速发展的数字化时代，信息传播的速度和广度达到了前所未有的水平。PPT作为信息展示和交流的重要工具，其作用已经远远超出了简单的信息传递。它成为了个人专业能力、创意思维以及企业品牌形象的直观体现。一个设计精良、内容丰富、逻辑清晰的PPT，能够在第一时间吸引观众的注意力，有效传达核心信息，增强说服力。
本课程致力于通过前沿的AI技术，对PPT设计和演讲技巧进行全面革新。我们的目标是帮助学员掌握先进的设计工具和方法，提升他们制作和演讲PPT的能力，使他们能够在各种商业、教育和公共场合中，以更加专业和吸引人的方式展示自己的思想和成果。

• 2024-07-23 | 09:00 - 16:00
• Online - TEAMS Training link will be shared prior to the training by email 线上课程 - TEAMS培训链接将于会议前发送到报名邮箱

This course is about the writing skills and typesetting skills of single WeChat copywriting, focusing on improving specific writing and operation skills.
本课关于单篇微信文案的具体写作技巧、排版技巧等，重点提高具体写作和运营能力。

• 2024-07-12 | 09:00 - 16:00
• Online - Zoom Training link will be shared prior to the training by email 线上课程 - Zoom培训链接将于会议前发送到报名邮箱

This course is about the overall planning, management and operation skills of WeChat public accounts, focusing on improving the overall planning ability.
本课讲微信公众号的整体策划、管理和运营技巧，重点提高整体策划能力。

• 2024-07-11 | 09:00 - 16:00
• Online - Zoom Training link will be shared prior to the training by email 线上课程 - Zoom培训链接将于会议前发送到报名邮箱

In this course, you will learn how to use ChatGPT and other automation tools to increase your productivity. We'll cover some popular automation tools and provide some practical examples to help you understand how to apply these tools to your daily work. Whether you want to be more productive or learn automation tools, this course will be a great choice. Our goal is to help you master these tools quickly and apply them to your daily work.
在这门课程中，你将学习如何使用ChatGPT以及其他自动化工具来提高你的工作效率。我们将介绍一些流行的自动化工具，并提供一些实用的示例来帮助你了解如何将这些工具应用于你的日常工作中。无论你是想提高工作效率还是学习自动化工具，这门课程都将是一个不错的选择。我们的目标是帮助你快速掌握这些工具，并将它们应用于你的日常工作中。

• 2024-07-02 - 2024-07-03 | 09:00 - 16:00
• Online - TEAMS Training link will be shared prior to the training by email 线上课程 - TEAMS培训链接将于会议前发送到报名邮箱

Many foreign enterprises are B2B companies that need to develop a large number of enterprise-level clients in China. The customer base of B2B companies is characterized by intense competition, long procurement cycles, complex procurement decisions, and difficulty in exploring potential customers. Therefore, the branding and marketing teams of B2B companies encounter many challenges. This course aims to comprehensively analyze the pain points and characteristics of B2B clients, thereby enhancing the team's understanding of branding and marketing work for B2B companies, learning more management skills to apply in daily work, and improving marketing efficiency.
很多外企是B2B类企业，需要在中国开发大量的企业级客户。B2B企业的客户群体存在竞争大、采购周期长、采购决策复杂、潜客挖掘难等特点。因此B2B企业的品牌及市场部团队的工作会遇到不少难点。本课程旨在全面梳理B2B客户的痛点和特点，从而提高团队对B2B类企业的品牌和市场营销工作的认知，学习更多管理技能，以便运用在日常工作中，提高市场营销的效率。

• 2024-04-19 | 09:00 - 16:00
• Online Course - link will be shared prior to the training by email

By 2024, the era of short videos has emerged. Everyone shops using short videos, and everyone has a short video account. In recent years, our trainer Ulan Tuya has dealt with many public opinion crises triggered by user rights protection. The current trend is that more and more users, when asserting their rights, will prioritize using platforms like Douyin and Xiaohongshu (Little Red Book) to express their dissatisfaction. This training class will specifically discuss the behavior of user complaints on social media and aim to provide some ideas and methods for companies.

乌兰老师这几年处理了很多用户维权引发的舆情危机。目前的趋势就是，越来越多的用户在维权时，会优先用抖音和小红书来表达不满。随着更多网络平台为用户维权提供专门的发布渠道时，“网上的用户投诉”已经越来越多影响到企业声誉，进而间接或直接影响企业的销售。同时，用户吐槽的负面内容的积累，也会引起媒体和其他人的关注，存在发酵成巨大舆情风险的隐患。本节课，将专门讨论社交媒体上的用户投诉这一行为，希望能够为企业提供一些应对思路和方法。

• 2024-03-21 | 09:00 - 16:00
• Online - TEAMS Training link will be shared prior to the training by email 线上课程 - TEAMS培训链接将于会议前发送到报名邮箱

This course is tailored specifically for business professionals based on the actual working scenarios of enterprises. The course unfolds according to the 2W1H principle, explaining why slides don't look good, what kind of slides are professional-looking, and how to make professional slides. In addition, this course also covers PPT colour matching, design principles, slide editing skills and various practical guidelines, and will introduce skills on slide layout, mastering, graphic image processing, animation effects, multimedia use and slide show control. Through the study of this course, you can use slides to express your views flexibly and freely, and become an infectious and persuasive speaker.

【课程介绍】
本课程根据企业实际工作场景，专门为业务人员量身定制。课程根据2W1H原则展开，讲解幻灯片为什么不好看，什么样的幻灯片是专业好看的，以及怎么制作专业幻灯片。除此之外，本课程还涉及PPT色彩搭配、设计原则、幻灯片编辑技巧及各种实用指南，并将对幻灯片版式、母版、图形图像处理、动画效果、多媒体使用及幻灯片放映控制等进行技巧介绍。通过本课程的学习，让您可以利用幻灯片灵活自如地表达您的观点，成为一个有感染力和说服力的演讲者。

• 2024-01-30 | 09:00 - 16:00
• Online - TEAMS training link will be shared prior to the training by email 线上课程 - TEAMS培训链接将于会议前发送到报名邮箱