This course is about the writing skills and typesetting skills of single wechat copywriting, focusing on improving specific writing and operation skills. 本课关于单篇微信文案的具体写作技巧、排版技巧等，重点提高具体写作和运营能力。

• 2024-07-12 | 09:00 - 16:00
• Zoom Online

This course is about the writing skills and typesetting skills of single wechat copywriting, focusing on improving specific writing and operation skills. 本课关于单篇微信文案的具体写作技巧、排版技巧等，重点提高具体写作和运营能力。

• 2024-07-12 | 09:00 - 16:00
• Zoom Online

This course is about the writing skills and typesetting skills of single WeChat copywriting, focusing on improving specific writing and operation skills.
本课关于单篇微信文案的具体写作技巧、排版技巧等，重点提高具体写作和运营能力。

• 2024-07-12 | 09:00 - 16:00
• Online - Zoom Training link will be shared prior to the training by email 线上课程 - Zoom培训链接将于会议前发送到报名邮箱

【课程说明】
企业微信公号是企业的移动官网，是品牌输出的第一渠道。企业公号应遵循企业战略公关的原则。
企业级微信公众号的开通、战略规划、品牌定位、长期内容策划、团队构建和KPI考核，法律风险规避……一系列问题都需要系统化的思考和计划。
做好公众号，还需要懂内容：如何做好长期内容、如何持续找到选题、如何写好每一篇文案、如何提高公号的颜值、如何提高文章的传播度、如何持续吸粉增加品牌影响力、如何在具体操作过程中避免违法违规……

Course Description
A corporate WeChat public account serves as the company's mobile website and is the primary channel for brand communication. Managing a corporate WeChat account requires adherence to strategic public relations principles. Opening a corporate-level WeChat public account, strategic planning, brand positioning, long-term content planning, team building, KPI assessment, and legal risk avoidance all necessitate systematic thinking and planning.
Successfully managing a WeChat public account also requires content expertise: how to create long-term content, continuously find relevant topics, write compelling copy for each post, enhance the visual appeal of the account, increase the reach and engagement of articles, attract more followers to boost brand influence, and avoid legal issues during operations.
This course offers high-quality success stories, carefully summarized practical tips, and interactive on-site training to help participants master the overall skills needed to operate a corporate WeChat public account while rapidly improving their copywriting abilities.
Since its inception in 2018, this course has received excellent feedback from participants, with numerous success stories and immediate improvements in operational metrics following practical application. The course has been highly praised for its effectiveness.

• 2024-07-12 | 09:00 - 16:00
• Online Training

A corporate WeChat official account serves as the mobile homepage for enterprises and is the primary channel for brand communication. Effective management involves systematic planning, strategic setup, brand positioning, long-term content creation, team building, KPI assessment, and legal risk avoidance. Additionally, mastering content creation is crucial for maintaining long-term engagement and brand influence.

This course aims to help participants master the skills to operate corporate-level WeChat official accounts via high-quality success stories, practical tips, and interactive training.

• 2024-07-12 | 09:00 - 16:00
• Online Training

European Chamber is organizing a 1-day delegation trip to Zhuhai.
In the morning, we will visit Hengqin Cooperation Zone. In the afternoon, we will visit Jafron Biomedical, a leading biotech company in Gaoxin District.

• 2024-07-12 | 10:30 - 16:30
• Hengqin Cooperation Zone Economic Development Bureau Enterprise and Talent Service Center

WANT TO TRY ROWING? Now it is the opportunity to start! Join the rowing workshops organized by the European Chamber Nanjing Chapter and also enjoy a high-level networking among the beautiful Xuanwu Lake!

• 2024-07-12 | 18:00 - 19:00
• 艇进国际赛艇俱乐部 Tingjin International rowing Club

The European Chamber Southwest China Chapter cordially invites you to participate in the Parent-Child frisbee event, free eye examinations, expert consultations, and eye massage to be held on July 14, 2024 (Sunday) at China-Singapore Maylook Eye Hospital (Chongqing). The Southwest Chapter of the European Chamber of Commerce collaborates with China-Singapore Maylook Eye Hospital (Chongqing) to create a visual fatigue relief station for members and their families. Join us and enjoy summer eye care together and guarding bright eyes.
中国欧盟商会西南分会诚邀您参加将于2024年7月14日（星期天）在中新美陆（重庆）眼科医院举办的亲子飞盘活动、免费眼部体检、专家看诊以及眼周按摩等福利活动。欧盟商会西南分会联动中新美陆眼科医院为会员及家属爱心打造视疲劳解压站。加入我们，一起畅享夏日护眼，守护明亮双眸。

• 2024-07-14 | 14:30 - 17:00
• Yakun Restaurant

The European Chamber’s Carbon Market, Environment, and Standards & Conformity Assessment Working Groups, in collaboration with the National Centre for Climate Change Strategy and International Cooperation (NCSC), are pleased to invite you to a joint working group meeting on Tuesday 16th July, where an expert from the Ministry of Ecology and Environment (MEE) or NCSC will give a detailed interpretation of the recently launched policy and introduce the next steps. Afterwards, there will be exchange and free discussion sessions to raise industry concerns and suggestions.

• 2024-07-16 | 09:30 - 11:30
• National Centre for Climate Change Strategy and International Cooperation (NCSC)

中国欧盟商会[一小时早餐聚会]系列活动 One-hour Breakfast Get-together - One hour before your workday begins.

• 2024-07-17 | 07:45 - 09:00
• August Café