In corporate promotion, copywriting is the most fundamental task. In addition to press releases and speeches, the writing and application of in-depth articles are the most extensive. It is called feature article. The content covers various application scenarios from product articles to successful cases.
Feature drafts require higher writing skills due to their diverse content sources and application scenarios.
In this lesson, the "six module method" will be used to help students master the writing techniques of feature drafts.
在企业推广中，文案是最基本的任务。除了新闻稿和演讲，深度文章的写作和应用最为广泛。深度草稿的英文术语是专题文章。内容涵盖了从产品文章到成功案例的各种应用场景。由于内容来源和应用场景的多样性，深度草稿需要更高的写作技巧。在本课中，将使用“六模块法”帮助学生掌握深草稿的写作技巧。

• 2024-10-18 | 09:00 - 16:30
• Zoom online

The market competition is highly fierce, and the key to success is to establish and maintain close and solid relationships with key clients. In this course, you will be able to systematically gain insights into Key Account Management (KAM) from a global perspective and have comprehensive in-depth analysis of external and internal factors of key clients, thus making influence on the preferences of the procurement decision-making team to achieve sales target.
课程受益：
- 从全局的角度系统地洞察大客户管理
- 为公司制定一个成功的大客户管理方案
- 全面地深度剖析大客户的外部和内部要素
- 更加准确地在客户的内部建立关键人员联盟
- 在公司内部建立赢得大客户的联盟
- 区别竞争对手并获得有利的竞争优势
- 影响采购决策团队的偏好来实现销售
- 进行关键决策人价值演讲来获得关键的支持和承诺

• 2024-10-18 - 2024-10-19 | 09:00 - 16:30
• 北京东直门亚朵S酒店

In today's global economic landscape, China's economic influence is becoming increasingly prominent. However, despite significant achievements in various sectors, China also exhibits vulnerabilities towards global commodity markets.

The European Chamber warmly invites you to join our Insight China Expert Talk on 18 October (Friday) in Beijing featuring Dr. Pascale Massot to understand how the world’s largest consumer transformed global commodity markets. Ms. Massot is an associate professor at the University of Ottawa's School of Political Studies; Senior Fellow, Asia Pacific Foundation of Canada; and Non-resident Honorary Fellow, Political Economy, Asia Society Policy Institute's Center for China Analysis.

• 2024-10-18 | 15:00 - 16:30
• Teams/ European Chamber Office Beijing, 4th Floor, Room C405

[A 2-DAY Offline Training] Comprehensive Salary System Model Design with Practical Operation on Computer [2天线下培训] 全面薪酬体系模式设计（电脑实操版）

• 2024-10-19 - 2024-10-20 | 09:00 - 16:30
• 3F Meeting Room, Hotel Allseason(Beijing Liuliqiao)

The European Chamber is glad to welcome you to the fifth edition of our Shanghai Chapter Football Tournament, which will bring together 16 corporate teams to compete with each other and where colleagues, families, sponsors, and friends will support and cheer for their favorite teams throughout the day.

The 2024 Football Tournament will take place on Saturday 19th October 2024.

Now we are recruiting teams to join us and play together! This event is a great opportunity to enhance team building, compete with other companies and stay healthy together. Join us, support your favorite team, win a championship and enjoy a healthy sports day with your colleagues, family and friends.

• 2024-10-19 | 10:00 - 17:00
• TBC

From the VUCA to BANI era, we need professionals with greater emotional stability—individuals who can maintain a positive mindset even under immense pressure and in the face of uncertainty. This ability can be described in simpler terms as being "resilient," "tough," or "not easily broken." This “emotional management course” aims to help participants upgrade their emotional “operating system,” enabling emotions and rationality to work together efficiently. It also guides students through deep self-exploration and awareness, helping them to break free from emotional "sticking points" and enhance their ability to cope with pressure, all while maintaining a positive mindset in uncertain environments.

• 2024-10-22 | 09:00 - 16:00
• MS Teams

This "emotion management course" is to help students upgrade the operating system of "emotion", so that emotion and reason can cooperate efficiently and play a role together, and lead students to conduct in-depth self-inquiry and awareness, get out of the emotional "stuck" point, improve the ability to get along with pressure, and maintain a positive attitude in an uncertain environment.这门“情绪管理课”就是要帮助学员升级“情绪”这个操作系统，让情绪与理性高效配合，共同发挥作用，并带领同学们进行深度的自我探询与觉察，走出情绪“卡”点，提升与压力相处的能力，在不确定的环境中保持积极心态。

• 2024-10-22 | 09:00 - 16:30
• Teams online

[EHS Seminar] Targeted Measures: Insights on Company Fire Protection & Machine Safety Managing Best Practice Tips 精准施策：解锁企业消防与机械安全管理的实战秘籍

• 2024-10-22 | 13:30 - 17:30
• Room 2202 A, 22 floor, Tianjin City Tower, Hexi District

The sixth episode of the Interpreting the EU's Toolbox series will focus on the Forced Labour Regulation, which will likely be adopted in the coming months. The regulation will enable the EU authorities to investigate goods, supply chains, and manufacturers with suspected links to forced labour. Products made with forced labour will be banned from the EU’s internal market and intercepted at the EU’s borders. On Tuesday, 22nd October at 16:00, representatives from the European Commission will provide an overview of the Forced Labour Regulation. A representative of the International Labour Organization will then present its overall framework (conventions, standards and guidelines) pertaining to forced labour. Finally, Stuart Newman, Senior Advocacy & Engagement Advisor at amfori, will share best practices for companies on how to tackle forced labour across their supply chains.

• 2024-10-22 | 16:00 - 17:30
• European Chamber Beijing Office and Online

On 22nd October 2024, the European Chamber Sports Forum will gather sports-& marketing leaders to discuss the future of sports in China. At the peak of the Tour de Guangxi - happening that time in China - we will have representatives from the top cycling teams & brands with us. Meet brands, athletes, sports agencies and sports decision-makers at our 2nd European Chamber Sport Summit in downtown Shanghai.

• 2024-10-22 | 16:00 - 19:00
• Hansgrohe InnovationParc